At the farmer's market people ask if my crops are "organic". My response is one of horror.... "Oh heavens no!!! Organic is a term that is owned by the government, and it has more to do with paperwork than with food safety." People already know the lay of the political landscape, so they grok it immediately. The next question is, "Do you
spray your crops?" My response is one of delight, "Never! I will not intentionally poison myself, my farm, or my customers." People are really asking, "Is is safe? What poisons do you apply?"
I use the terms "Naturally Grown", or "No -cides Used", or "No -cides Applied For More Than 6 Years". They are not asking if I sprinkle irrigate...