1) put your book in the permies.com digital market. This will be a pdf file. We have a built in mechanism to get a copy to each person it is supposed to go to. Just send us the pdf and we will get everything set up from there.
2) your book is already on amazon. We will tag your stretch goal with "Note! You must claim your ebook within a 48 hour window!" This is what we have worked out with Michael Judd and his book "Edible Landscaping with a Permaculture Twist". When the time approaches, we will alert the recipients several days ahead of time that a window will open on a certain date and time and they must grab the book during the window or they won't get it. When the time comes, Michael will start a "free promotion" for the book. This does mean that during this time, anybody can get the book. But then the window suddenly closes. This is, apparently, a favorite marketing tactic for people on amazon. When people realize that they missed the window, they still buy the book. Sometimes, tens of thousands of people then buy the book.
If your video is on vimeo with security, there is an option to allow embedding on certain domains. Just add permies.com to that option and we will do the rest.
We will set up your video in the permies.com digital market for whatever dollar value you want. This gets your product a certain amount of attention on its own.
When your video is announced as a new stretch goal, it seems that it will typically get a few sales. I would think that these people would support the kickstarter, but there seems to a few that want to buy it RIGHT NOW!
Your stretch goal will be announced in many places - to at least 100,000 people. But if this effort gains momentum, it could reach far more.
If we reach the stretch goal for your documentary, then a few weeks after the kickstarter is done, we will give all of the $100 and up backers a gift code to your documentary. They can use it for themselves, or they can give it away.
You can choose for us to give away 4 gift codes instead of 1. This will mean that your content will go into more brains.
The link on the kickstarter page will remain. So as people continue to visit the page over the years, people will learn of your documentary.
Your documentary will remain on the permies.com digital market for years to come. It defaults to a 40% affiliate fee and from time to time other sellers will exercise the affiliate program to sell a bunch of your stuff.
So we are now on our way to stretch goal number three:
So how this works is that we will set up a special email account when we know what day the party will be. And then we will ask everybody that wants to come to the party to send us an email telling us that they want to come. And then we will look up those people to see what they put in. And then select the top 20 people from that list.
When we did this last year, we had a lot of people adding a penny to their pledge, or adding $3.77 to their pledge ....
Shawn and I were prepping for an upcoming podcast and I started to write a note. Which grew and grew .... and grew. So I guess I ended up writing a bit of a script. Here is what I wrote:
I am not sure what you all are doing in your day-to-day lives to push permaculture forward, or to change the world to be a more permaculture world, but maybe supporting this kickstarter can be a bit of “buying a bit of forward velocity.”
If half of the people listening to this podcast supported the kickstarter at the $100 level, this book would be the all time most funded book on kickstarter - sending a message to self pub authors all over the world that THIS is the best topic. Not only will they explore this topic more, but they will write about this. If we get that level of support, then we will have blasted through a huge pile of stretch goals, and for your $100 you would get a pile of our new books, plus a library full of other books and DVDs. And, together, we will have infected millions of brains with permaculture ideas.
In the last podcast, we listed off ten stretch goals that are coming (including the audiobook). Here are a few more that are on the list for possible stretch goals if we get past those stretch goals:
- waiving of the gapper fee at wheaton labs
- Permaculture Voices 1 video
- rough drafts of four books i have at least half done
- five microdocs from previous kickstarters
- sergei boutenko’s wild edibles book
- mike oehler’s $50 and up underground house book
- Josiah Wallingford’s Plant propogation course
- Amanda Smith’s Eat Your Dirt Summit videos
- Adam Klaus’s book “Dairy Farming - the Beautiful Way”
- The Chemerical Movie
- Emergency Home Power video from Steven Harris
And lots, lots more where we are still having conversations with people.
So, if half the people listening right now supported the kickstarter at $100, each person would receive about $2000 worth of content and we would all, collectively, be showing that permaculture is the best topic for authors considering kickstarter. Plus, who knows what other magnificent change it could trigger just because of the size of it all. Big time media?
Apparently there are about 20,000 non-profit environmental organizations. I think it is possible that if half the people listening to this podcast put in $100, this kickstarter could do more for the environment …. possibly … than the effort of those 20,000 organizations combined.
(heavy emphasis on the word “possible” provided that people read the book and implement a good portion of what is suggested)
This is our moment. This is our chance. Let’s go for it!
I feel like somehow I'm on the kickstarter Inc. shit list or something. I've never gotten the "love". Maybe there is a note on my account that says "this guy is fat, and our kickstarter policy is 'no fatties,' so make sure we never give him love."
Shawn Klassen-Koop wrote:For other ways to get the word out, I don't know if Paul has gotten an email or contacted in some way by either Adam Taggart or Chris Martenson from Peak Prosperity.com. I know after I posted about the book over there and suggested that having Paul as a guest on their "Featured Voices" podcast they were interested and said they'd try to contact him.
I just searched my email for "Taggart" or "Martenson" - zilch.